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Unreasonable
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The Neways Story
This book explains how to
recognize carcinogens on product labels, boycott such products, and
shop for safe alternatives from non-mainstream industries and thus
reduce your avoidable risks of cancer. This is critical as we
are losing the winnable war against cancer, which now strikes one in
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Neways Hair Care System

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Personal Care, Baby Care, and Household Products

Neways has developed a
hair care system based upon new science, new art, and new technology
that has never been used before in hair care. Our range of hair care
products are non-irritating. They are designed to cleanse and
balance sensitive scalps as well as normal scalps, leaving hair
healthy and manageable. They are suitable for the whole family.
After Neways hair care
products are used correctly for a couple of weeks, the most
remarkable results will be seen. Following the first application the
hair will have more bounce, luster and shine along with better color
and manageability. The build up from tallow-based conditioners
(which attract dust, etc.) will be removed – allowing the hair to
reflect the light and shine naturally. The hair will continue
improving with each application, even if permed, tinted, or bleached
by chemical treatments. Our hair care products are suitable for ALL
hair types.
It is recommended that when
using Neways hair care products, you always follow the Three Step
Program: Shampoo, Conditioner and Replenishing Mist.
Tip: These products are VERY concentrated – you only need to use a
small amount.
KEY
POINTS:
-
Neways has developed a
hair care system based on new science, new art, and new
technology
-
Inexpensive to use
because they are concentrated – last 2-3 times longer than
conventional hair products
-
Suitable for the whole
family
-
Many shampoos leave
a residue-like film on the hair, creating heaviness and lack of
manageability. This problem increases with each shampoo.
THREE STEP HAIR CARE
SYSTEM
STEP 1: SHAMPOO
A deep clean that doesn’t
strip hair
With Ultimate™ Shampoo, you
can reveal your hair’s full, natural beauty. This high-performance
shampoo contains a unique blend of mild latherers to gently and
effectively remove buildup and residue from your hair, without
stripping it. The formula is so gentle that you can feel confident
using it as part of your daily hair care routine.
This pH-balanced formula is
the perfect match for normal, oily, or fine hair. If you have dry
hair, you may want to try Silken™ Shampoo on a daily basis, and then
use Ultimate™ Shampoo as a weekly deep-cleansing treatment.
Ultimate™ keeps your hair looking shiny, manageable, and healthy.
It’s the ultimate in hair care!
BENEFITS
-
Leaves hair looking
shiny, manageable, and healthy
-
Gives hair a deep,
effective cleansing
-
Doesn’t strip hair
-
Promotes a healthy scalp
KEY INGREDIENTS
-
Citrus tangerina
(tangerine) peel oil—This aroma helps cheer and uplift your
mind.
-
Ocimum basilicum (basil)
oil—Promotes a healthy scalp and provides a refreshing aroma.
-
Decyl glucoside—A mild
and gentle foaming agent derived from corn and sugar.
-
Curcumin—Derived from the
rhizome of Curcuma longa L.; features antioxidant and
anti-inflammatory properties.

SILKEN™ FAMILY SHAMPOO
A gentle shampoo for
gorgeous, healthy hair
Silken™ Family Shampoo cleans
your hair gently with moisture-rich wheat amino acids. This formula
is also rich in other luxurious and mild botanicals, pampering your
hair and scalp gently and effectively. Silken™ Family Shampoo is
designed for all hair types, and it’s especially ideal for coarse,
curly, and damaged hair.
Silken™ is mild on your skin
and eyes, and it leaves your hair feeling soft and natural, wash
after wash. It rinses clean, increasing the manageability and sheen
of your hair.
Gently moisturizing as it
cleans, Silken™ leaves your hair manageable and full of body every
time you wash. For gorgeous, healthy hair, there’s nothing like
Silken™.
BENEFITS
-
Leaves hair feeling soft
and natural
-
Excellent detangling and
wet combing
-
Moisturizes hair
-
Improved manageability,
rinsability, and sheen
KEY INGREDIENTS
-
Wheat amino
acids—Improves hair’s gloss and sheen; penetrates the hair,
revitalizing and moisturizing it.
-
A mmonium cocoyl
isethionate—Used for its mild, high-foaming properties; has a
mild, silky feel.
-
Pyrrolidones—Unique
surfactants with solvent capabilities.
-
Decyl glucoside—Offers
excellent foaming capacity.
-
Starch
hydroxypropyltrimonium chloride—Leaves hair soft and natural
feeling; improves manageability and ease of styling; moisturizes
hair and improves rinsability and sheen.

STEP 2: CONDITION
Soft, silky hair that shines
In Exuberance™ Conditioner,
you’ll fi nd a powerful combination of ingredients that moisturize
and condition your hair so it’s soft, shiny, and manageable. Made
with hair keratin amino acids, which are derived from the same
material as hair itself, Exuberance™ penetrates into the hair
follicle and shaft, moisturizing them.
The light, creamy formula
won’t weigh your hair down—rather, it leaves your tresses silky and
healthy looking. It also enriches dry, damaged hair with panthenol,
which supports rejuvenation and repair while moisturizing. This
all-purpose, versatile conditioner is perfect for all hair types.
Exuberance™will leave
you with beautiful, alluring hair.
BENEFITS
-
Provides powerful
conditioning and moisturizing
-
Improves look and feel of
hair during both wet and dry combing
-
Makes hair soft and silky
-
Increases manageability
-
Enriches dry, damaged
hair
-
Provides deep
moisturizing when used as a leave-in conditioner for damaged
hair
KEY INGREDIENTS
-
Hair keratin amino
acids—Potent moisturizers and conditioners that penetrate the
hair follicle and shaft. Derived from the same material as hair
itself, they provide a genuinely natural conditioning agent for
beautiful, healthy hair.
-
Panthenol—Improves the
appearance of hair by protecting it from damage and improving
luster and sheen. Also a long-lasting moisturizer.
-
Centrimonium chloride—An
antistatic, cleaning, conditioning, and wetting agent.
-
Dicetyldimonium
chloride—An excellent conditioning agent that improves both wet
and dry combing; makes the hair soft, silky, and easier to
handle.
-
Stearalkonium
chloride—Emollient, conditioning, and antistatic agent; helps
tame tangles and gives smooth feel to hair.
Hair
Conditioning Treatment
After shampooing, towel dry
hair as above. Apply larger amount of Exuberance Conditioner and
massage and heat thoroughly, spray with Replenishing Mist. Cover
hair with shower cap and leave on for a minimum of 30 minutes. Rinse
and style as normal. For permed, tinted, bleached, or chemically
treated hair, this treatment should be applied weekly.

STEP 3: REPLENISH
Revitalize stressed hair
All the things you do to your
hair—harsh shampooing, blow-drying, heat styling, applying chemical
products—can stress and damage it. Your hair can lose its moisture
within two hours after shampooing. Environmental factors further
traumatize hair, making it limp and lifeless.
Neways’ Replenishing Mist™
helps bring back your hair’s bounce and fl ex. This spray-on hair
moisturizer is loaded with essential moisturizing ingredients that
increase flexibility and strength and decrease dryness and breakage.
Replenishing Mist™ is
specially formulated to revitalize and protect damaged hair. Made
with panthenol and hair keratin amino acids, this product provides
high levels of moisture retention.
BENEFITS
-
Conditions stressed hair
-
Helps reduce dryness and
breakage
-
Adds shine to hair
-
Helps increase moisture
retention
KEY INGREDIENTS
-
Cetrimonium chloride—An
antistatic agent that helps moisturize hair.
-
Hair keratin amino
acids—Provide conditioning benefits. Approximately 91 percent of
the hair is protein made up of long chains of amino acids.
-
Hydrolyzed
mucopolysaccharides—Long-chain sugars that moisturize the skin
and support hair health.
-
Panthenol—A form of
vitamin B5 that binds to hair follicles and attracts moisture
from the air.
-
Smoothes hair surfaces,
making hair shiny and easier to comb.
-
Sage extract—A natural
deodorizer and conditioner.
-
Sandalwood extracts
SOURCE CITATIONS

STYLING AIDS
SCULPTING GEL
Sculpting Gel gives hair a stylish look while giving a high degree
of manageability and excellent style-holding power. Its non-alcohol
formulation does not suffocate and irritate the scalp or plug the
hair follicle and sebaceous glands. These natural processes are
vital in keeping the hair and scalp in optimum condition.
Sculpting Gel contains hair
conditioning and natural moisture-enhancing ingredients. With
Sculpting Gel your hair retains its natural body and beauty as well
as its style and luster.
Usage:
-
For scrunching, wet look
or natural drying, apply a small amount with fingertips and
massage into roots of hair.
-
For blow waving or roller
setting, apply a small amount, massage, and comb in, then style.
KEY POINTS:
-
Non-sticky or non-tacky
-
Excellent style holding
power
-
Contains no alcohol
-
Contains hair
conditioning and natural moisture-enhancing ingredients.
-
Hair can be redampened
and styled
-
Ideal for mean, women,
and children
-
Gives volume
-
Does not dull the hair
-
Use in place of mousse

Finishing Touch is a
water-based hair spray that pervades the hair shaft to fortify your
hair with vitamins, vital oils, and silk amino acid. Finishing Touch
provides beautiful control for hard-to-hold hairstyles.
Usage: Hold bottle four
to six inches from hair to spray on wet or dry hair.


The ideal way to expose
yourself to most toxins
and carcinogens over your lifetime is to use
mainstream personal care products.
"We only Care That You Know.
Now Your Future Is In Your Hands
Order
The Convert Your Bathroom Pack - Today!

Distributing the safest, most effective consumer products
in the World
We Are Proud To
Sponsor
The Cancer Prevention Coalition
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These statements
have not been evaluated by the food and drug administration. The
products mentioned are not intended to diagnose, treat, cure or prevent
any disease. Always see your licensed health care professional for
proper diagnosis and treatment.
Copyright © 1999 - 2007 Anti-Aging Choices all rights reserved.
Revised:
October 29, 2008.
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